Overview

Magic Johnson Enterprises and partners will develop and cultivate global entrepreneurs through the Planet Mogul Entrepreneur Online Game blending virtual and real-life tasks with opportunities to entice, effect and engage development and social change through audience participation and simulated entrepreneurial experiences in the virtual world.

Gamification is a process by which the ordinary is made extraordinary by capturing the imagination of the aspiring and existing entrepreneur. Online games are increasingly being embraced as tools for education, communication and marketing. Social platforms and mobile technology have made gamers out of everyone, from nursery schools to the nursing homes. [Steve Curran, President: Pod Digital Design/April 2011]

Planet Mogul Entrepreneur Online Game was developed with over 1000 years of best practices from successful, accomplished entrepreneurs, Fortune 500 executives, academic institutions and government agencies.

The game and mentor opportunities will position our corporate partners as leaders in the area of innovative business development, local job creation and entrepreneurship.

Objectives
Magic Johnson’s Planet Mogul Entrepreneur Game will be available in multi-languages and will provide simulated business development opportunities, rewards and resources through:

• Simulated entrepreneurial business building experiences in a virtual world containing 15+ global industries, over 150 business opportunities and over 100 levels of business development and game playing
• Supplying innovative programs, competitions and resources
• Become a platform to showcase women and diverse entrepreneurs
• Developing platforms focused on finding the next disruptive technologies, products or services and serve as a pipeline for our corporate partners
• Executing a global public relations and marketing campaign that will promote the game, our corporate partners and success stories